Blog

You know what most entrepreneurs are really good at? Getting crystal clear on what they don’t want. I don’t want… Another launch flop. Flaky clients. To keep stressing about getting more clients. To feel like I’m doing everything and still not getting ahead. Sound...

If you’re stuck under six figures (or hovering at the same level year after year), you gotta let go of hunting for your perfect strategy. It’s so much quicker and easier to increase your wealth set point. Your wealth set point is the internal limit of how much...

There’s a version of you who has already built the business you secretly dream about. It’s bold, soul-guided, and it totally turns you on. The secret to building a business that meets your dream criteria doesn’t happen by playing it safe, being vanilla, or trying to...

Even powerful people unintentionally give away their power. It often happens on autopilot… disguised as “being responsible,” “keeping the peace,” or “doing it right.” Every time you do one of the following, your power goes bye-bye… Say yes when you mean no. Wait for...

Because being in charge should feel like you’re in charge, righhhht? Be honest with yourself. You didn’t start a business so you could work longer hours than you did in your 9 to 5. You didn’t do all this inner work just to become the boss of an even meaner boss (aka,...

When something just doesn’t feel quite right in your business or blows up (in a bad way), most people want to tighten their grip. They move into “control” mode. They double down on strategies that no longer fit, or they fall into a stress spiral. They continue to say...

Most entrepreneurs are dragging dead weight in their business, but may not even know it. You keep saying yes to things that once sounded good but are starting to feel flat, heavy, or obligatory. It’s usually not obvious because these slowly creep up on you.  If it’s...

How to Get Seen Without Selling Your Soul or Burning Out Putting the word out there about your products or services can feel complex.  I love online launches, but depending on the type of launch strategy, they can take a month or two to create. If you’re excited about...

Vanilla ice cream is good, but vanilla copy isn’t. Vanilla copy is when you try to appeal to people. You want to sound professional and polished vs. personal. Making it personal for your readers is like handing them a banana split. It’s exciting, and they wanna devour...