Are they interested? Am I annoying them? Is my pricing too high?
But what if the stories we tell ourselves aren’t actually true?
What if your 5-Star Clients—the ones who love what you do, appreciate your genius, and are just waiting for the right moment to invest—had a message for you?
This is what they’d say…
“I’ve Been Searching for You for a Long Time”
Yes, I’m out here. I’ve been looking for what you offer for months—maybe even years.
I’ve tried other things, and looked in other places, but nothing felt quite right.
Then I found you. And the way you do things? It’s exactly what I’ve been looking for.
So please—don’t second-guess your work. I’m thrilled with what you offer and how you offer it. I trust you to guide me.
Even when I make suggestions, it’s not because I’m unhappy—it’s because I know you’re someone who’s always evolving, always looking for ways to serve at an even higher level.
But truthfully? You already overdeliver.
You don’t even see how much impact you create.
But I do.
“You Don’t Need to Worry About Selling to Me”
I enjoy your emails. I look forward to your posts. I like seeing what you’re up to.
So please—don’t ever worry about bugging me.
Keep following up. Keep inviting me in.
It reminds me of what I said I wanted.
Even when I don’t buy right away, it’s not because I don’t value you. Sometimes the timing is off. Sometimes I’m overwhelmed. Sometimes I’m just resisting what I know I need.
Even when I say I “can’t afford it”… that’s not really true.
The truth? I’m just not ready to say yes to myself yet.
“Believe in Me More Than I Believe in Myself”
Hold me to high standards.
See me as someone who’s capable of saying yes, investing in myself, and getting results.
Expect me to buy. Treat me like your future 5-Star Client, and I’ll step into that role.
When you send that next follow-up email or make that next invitation, I might just say yes. Not because you pushed me into it, but because you believed in me before I believed in myself.
“Stop Stressing Over the Small Stuff”
I don’t need perfect.
I don’t need fancy branding.
I don’t need everything to be polished and flawless.
I came for you. Your expertise. Your insight. Your way of doing things.
Trust yourself. You already know what I need.
Own your value. When you trust in what you bring to the table, you’re the leader I want to follow.
And please—don’t make me figure out what to buy. I trust you. Just tell me what’s best for me, and I’ll follow your lead.
“Take Care of Yourself, too”
I don’t want you to resent what you give me.
I want you to be paid well.
I want you to have boundaries.
I want you to do the work that lights you up because that’s when I get the best of you.
Keep your passion at the forefront. Ditch the “have-tos” in your business and only do what you love—because when you do, I’ll stick around forever.
“I’m Your Biggest Fan—Even If You Don’t Hear from Me”
Even if I don’t buy today…
Even if I don’t respond to every email…
Even if we don’t talk for years…
I’ll always come back to you. Because we’re a perfect match.
What you offer is worth more than the investment.
And I’ll always find a way to say yes.
Thank you for doing what you do.
Thank you for showing up.
Thank you for trusting yourself enough to serve people like me.
I appreciate you beyond measure.
Thank you, thank you, thank you.
————-
Let this be the reminder you needed today.
Your dream clients are out there. They see your value. They’re waiting for the right moment.
So, keep showing up. Keep leading with confidence. Keep trusting in your work.
Because when you do, the right people will always find their way to you. ❤️
Brilliant article. Thank you! How to stop overthinking eveything and get it out there. Just what I needed to hear today:)
This is so what I needed to hear rn, thank you Jeanna! Love your perspective and certainty around this.
Cheers to 5 star clients! 🙏❤️