Prioritize Fun. Triple Your Moola.
If you’re used to building your business based on “shoulds,” this might sound cray-cray…
I tripled what I made in less than a year by prioritizing fun.
Not strategy.
Not 5 a.m. wake-ups.
Not forcing myself to do the crap I hated.
Not promoting my brains out.
I strictly did what felt good… for months. And it worked better than anything I’d ever tried.
I won’t lie… it felt so scary that first month. I was worried about missing ops to meet new clients. I was a hard worker, and it felt like slacking to ease off the grind.
Here’s how it went down:
After years of chasing growth the hard way, I decided to experiment.
What if I only said yes to what lit me up?
No more pushing through offers that drained me.
No more “musts” that made me want to throw my laptop out the window.
No more building things just because I could.
I flipped the script.
I asked myself every day:
Do I want to do this? What’s my motivation?
And guess what?
I felt more at ease than I’d been in years. Clients came in faster.
Fun works because when you’re lit up, people feel it. They trust it. They want in on it.
This was also my secret to attracting more than 50 JV partners to promote my first “big girl” launch. I had so much fun asking people to promote me, they said they couldn’t help but say YES to me.
But most entrepreneurs ignore fun because they think it’s fluffy. They’re addicted to “working hard” as a badge of honor… or it’s fear-driven.
I understand because I did that for years, too.
Here’s what I did to lighten up in my business…
- I launched programs that felt like a hell yes, not just a logical yes.
- I was diligent about walking my talk
- I stopped doing what drained me—even if it “worked.”
- I stopped equating productivity to more clients.
In short: I built my business around pleasure, creativity, and what I wanted to experience—not what the market told me I had to do.
And wouldn’t you know… the market showed up anyway.
Fun is not the opposite of results… It’s the fuel for them.
You’re not lazy for wanting ease. You’re not unprofessional for craving play.
Consider yourself intuitive. That’s the way it’s supposed to be.
So, here’s your permission slip (not that you need one):
Let it be fun. Let it be light. Let it be easy.
Watch what happens when joy becomes your most profitable strategy.