I used to hate planning. Why plan, when you can just get into action?

Fortunately, and unfortunately, playing that way got me to six figures in my business. I kept doing my business the only way I’d practiced up to that point…

• Get an inspired idea.
• Throw it out to my tribe.
• Hope something really good happens.
• Make enough sales to keep it going.
• Start again.

It wasn’t thrilling. I didn’t feel successful. And I was frustrated by the lack of sales, even though the people who bought were raving fans.

It got old real quick. But I didn’t do anything different for years. I kept practicing what I knew.

Finally, I hired several mentors in a row who did something I didn’t do.

They made very intentional plans before they launched or marketed their products and services.

I gave it a whirl.

I discovered that making a plan made me feel more confident about launching my programs.

That confidence made me a bolder marketer. It also made me have bolder conversations with potential clients.

I was more centered and calm because I took the time to figure out the when, where, who, and how of attracting clients and customers BEFORE I got into action.

It was sooo much better than winging it. My profits began to double on a regular basis.

Here’s your cheat sheet to make more sales…

• Choose a product or service you freaking love.
• Feel good about the price.
• Determine how many sales you need, and how often, to hit your income goal for the year.
• Clarify exactly who your offer is for and what problem it solves.
• Know what will be different in your customer’s life after consuming your “thing.”
• Understand how or if this product or service will support your business model and money funnel.
• Choose the 5 easiest ways to find your ideal peeps.
• Nail down who can help you make this thing fly.
• Give your peeps a compelling reason to buy NOW.
• Know your product or service’s promise (and deliver on it).
• Partner with your Inner Guidance and make a plan with inspired actions and “complete by” dates.
• Decide what you’ll offer to customers who say no.
• If they say yes, what will you offer them next?
• Decide if you need to invest money into the marketing or delivery to make your target income goal.
• Design systems to make product or service delivery easy and professional.
• Create daily inner and outer practices to make winning a “sure thing.”

You can also wing it and make a few sales, but if you want consistent 5- or 6-figure months, be intentional with your plan.