Darn near everyone gripes about money. I do it, too. We each have triggers about making, spending and saving money. But the one I hear the most about is not getting paid enough. Either you have an abundance of clients but they don't pay you for the real value you give or you don't have enough clients and you're scared to charge what you deserve.
You might not even know what you deserve because you've been brainwashed to take what you can get even if you only end up making twenty bucks an hour in the end. Maybe a few people gave you feedback that they can't afford your services and products and now you're convinced that nobody will buy at your current prices.
There are more than a few reasons why your ideal customers don't pay you what you're worth and it's not because they can't afford you! Think about it. If they're your ideal customers, then they see the value in what problem you solve and joyfully say "yes" to whatever price you set.


I remember the exact moment that my current coaching format popped into my head. I was doing a visualization during my second workshop at the Coaches Training Institute. I clearly saw myself coaching ten clients at $1000 a month. I was working in depth with them and loving how much time I could offer them.





5 Keys to Pinpointing the Right Prescription for What Ails Your Business.